Create a Simple Sales Process
Andrea Hattan
Speaker
Sales don't have to feel pushy, complicated, or inconsistent. Learn how to create a simple, repeatable process that helps you turn conversations into customers, follow up with confidence, and grow your business without constantly reinventing the wheel.
From First Conversation to Paying Customer
- Mapping your customer journey from first contact to sale
- Identifying and qualifying the right potential customers
- Creating a consistent, comfortable follow-up process
- Moving conversations toward clear decisions and next steps
- Building a simple sales system you can actually maintain
Walk away with a clearer picture of how someone moves from discovering your business to becoming a paying customer, plus practical steps to organize your leads, improve your follow-up, and make selling feel more natural and manageable.
About the speaker & event
**What happens after someone expresses interest in your business?**
For many entrepreneurs, sales happen somewhat organically. Someone sends a message, asks for a quote, or mentions they're interested. Sometimes that conversation turns into a customer. Other times, it falls through the cracks.
Without a clear process, it's easy to lose track of opportunities, forget to follow up, or spend too much time chasing people who aren't the right fit.
But selling doesn't have to mean being pushy or convincing someone to buy something they don't need.
**A good sales process is simply a thoughtful way to guide people from interest to a decision.**
In this Lunch & Learn, we'll explore how to build a straightforward, repeatable sales process that works for your business, your customers, and your personality.
**We'll explore questions like:**
- How do potential customers find and connect with your business?
- What questions help you determine whether someone is a good fit?
- How do you follow up without feeling awkward or salesy?
- What needs to happen to move someone from interested to committed?
- How can you track opportunities without complicated software?
The goal isn't to turn you into someone you're not. It's to give you a structure that makes sales more consistent, conversations more intentional, and opportunities easier to manage.
**Come prepared to think about:**
- How customers currently find and buy from you
- Where conversations or opportunities tend to stall
- One part of your sales process you'd like to simplify
Whether you're selling products, services, or your own expertise, you'll leave with practical ideas for creating a process that supports both your customers and your business.
**Lunch is included.** Join us for practical learning, thoughtful conversation, and connections with women who are building businesses of their own.